Archive for the 'Trends' Category

Delhiites Splure More than Other Indians

Friday, July 22nd, 2005

A recent study shows that Delhiites spend more of their income on transportation, rent, and entertainment than people in any other Indian city. The report showed that the per capita annual expenditure in Delhi was Rs 51,664, compared with a national average of Rs 20,999. Delhiites spend 37.75 percent of their income on food and [...]

MTV Desi to Launch on DirecTV

Tuesday, July 12th, 2005

MTV President Christina Norman announced that MTV Desi, the MTV Network for young people with ties to South Asia but living in America, will be launching July 12th at 9pm ET. The network is set to feature programs like “MTV Desi News,” “Bollywood on Ice,” and the “Immies”, the Desi equivalent of the MTV Movie [...]

Satellite Radio Comes to India

Tuesday, July 12th, 2005

WorldSpace Satellite Radio announced yesterday the launch of its services in Delhi, as the first satellite radio provider for India. WorldSpace, which boasts the world’s largest satellite radio footprint, now broadcasts 39 radio stations in Delhi, spanning a variety of musical genres, news, sports, and more. The service also features dedicated genre channels broadcasting clearly [...]

Paid Previews for Bollywood Films

Wednesday, July 6th, 2005

A long time practice in Hollywood, sneak previews of upcoming films are a good way to develop buzz about a film before its release. Now, Indian film distributors are starting to organize paid-preview screenings of movies at select theaters, usually a day before their release. Movies like Jo Bole So Nihaal and Parineeta were screened [...]

Bikes are Back in Mumbai

Wednesday, July 6th, 2005

Kalbadevi bicycle shops are experiencing a new spurt in sales with at least 25 new customers a day buying bikes, a cheap and convenient alternative to cars in the congested city of Mumbai. Shops offer bikes for anyone from toddlers to professionals, and some even include games for kids like cricket and Scrabble. One bicycle [...]

India Ranks in Time’s “Best of Asia”

Tuesday, June 28th, 2005

India finds itself at the top of a number of categories in Time Magazine’s “Best of Asia” issue, a poll compiled by Time’s international correspondents in Asian cities. The “virtuoso displays of talent” and “mass outpourings of national pride” made India vs. Pakistan cricket matches the “Best Sporting Event,” while Film City, Mumbai took “The [...]

Finally, Vibrating Condoms for India

Monday, June 27th, 2005

What a time to be alive - a developer in Chennai has created a vibrating condom, which features a battery operated chip and can be worn by men and women. The current problem is that HIV infection is spreading throughout India, but condoms are still unpopular, accounting for four to five percent of all contraception. [...]

New MTV Channel for Desis

Thursday, June 23rd, 2005

MTV recently rolled out new music channel MTV Desi, a “music video-centric channel totally dedicated to the sounds, style and everything else absolutely essential to youth South-Asian Americans.” It’ll feature shows like “Top 10 Desi Countdown,” which invites viewers to pick your favorite videos, “Bollywood on Ice,” for an inside look into the Indian film [...]

Aishwarya Rai Proves to be Most Popular Indian Celebrity on the Internet

Wednesday, June 15th, 2005

In the latest results from desifans.com, a popularity engine for Indian celebrities, Aishwarya Rai has been declared the most popular celebrity on the Internet, leading the race by 90 points from her closest competition. Shahrukh Khan came in second with 24 points, Salman Khan with 20, and Kareena Kapoor with 16. The most popular sports [...]

Reports Say Most Fashion Designers, Models Do Drugs

Wednesday, June 15th, 2005

With the recent arrest of fashion guru Prasad Bidappa for marijuana possession in Dubai, many prominent members of the Indian fashion industry are anonymously admitting that drug use is “an integral part” of the business, making it a high-powered, glamorous lifestyle. Many believe that creativity stems from drug use, and those within the industry don’t [...]